At RBC, we believe our first duty is to operate our business with ethics and integrity at all times so that we can continue to ensure the present and future well-being of our stakeholders: clients, employees, investors, suppliers, governments, communities and non-governmental organizations.
 
  Corporate responsibility prioirites
  Economic impact
•  Provide strong returns to shareholders
•  Pay fair share of taxes
•  Support small business and community economic development
Foster innovation and entrepreneurship
Purchase goods and services responsibly
Create employment
  Workplace
•  Foster a culture of employee engagement
•  Provide competitive compensation and total rewards
•  Enable growth through training and development opportunities
Respect diversity and promote inclusion
  Marketplace
•  Develop and provide products responsibly
•  Protect and educate consumers
•  Provide access to basic banking services
  Environment
•  Reduce intensity of our operational footprint
•  Lend responsibly
•  Leverage green business opportunities
  Community
•  Provide donations with a lasting social impact
•  Sponsor key community initiatives
•  Enable employees to contribute
 


Vision
RBC is committed to doing better for our clients, our investors, our employees and our communities through a focused approach to corporate responsibility, the RBC Blueprint for Doing Better™. Our goals are to demonstrate integrity in our business practices and provide leadership in the workplace and the marketplace. Two of our key focus areas are diversity and the environment, which weave through all of our businesses. We are committed to being a strong supporter of the communities in which we do business and to transparency in sustainability reporting practices.

Structure
At RBC, our whole company, every employee, is responsible for behaving responsibly, as outlined in our Code of Conduct, which reads:

“It is our duty as a corporate citizen to add value to society while earning a profit for our shareholders. RBC companies take responsibility for the effects of their actions, both social and economic.”

In 2008, in order to respond to increased expectations for integrated programs and reporting, RBC created a new Corporate Citizenship group, encompassing Corporate Responsibility, Corporate Environmental Affairs and Donations.

Reporting
RBC has adopted a multi-pronged approach to reporting our corporate responsibility practices, sometimes called non-financial or sustainability reporting. We follow the guidelines suggested by the Global Reporting Initiative and undertake a range of reporting activities geared to various stakeholder groups, with our website being our primary reporting medium. Our annual Corporate Responsibility Report and Public Accountability Statement is provided online at rbc.com.

Recognition
In 2008, RBC was privileged to receive a number of global awards and honours for our corporate responsibility efforts and performance:

•  For the ninth consecutive year, RBC was named to the Dow Jones Sustainability World Index, an annual review that recognizes the world’s financial, social and environmental corporate leaders.
RBC is included on the Jantzi Social Index and for the last seven consecutive years, has been included on the FTSE4Good Index.
•  For the fourth consecutive year, RBC was named one of the world’s top 100 sustainable companies, according to the Global 100 ranking unveiled at the World Economic Forum in Davos, Switzerland.
RBC was included on the 2008 Best 50 Corporate Citizens in Canada ranking, according to Corporate Knights magazine.
  For more information, visit rbc.com/responsibility/approach