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Your Cause



RBC Financial Group supports a whole range of initiatives helping young people realize their potential. From donations that support education and children's hospitals, to partnerships that provide financial literacy for teens, to innovative programs that provide work experience to graduates — we believe that casting a wide net of support can make a real difference. Our special area of focus is After-School programs.

2005 Highlights

Click for more local initiatives

  • Homework help goes online. Doing homework can be tough for students - and their parents. But TVOntario's Ask A Teacher website is taking some of the pain out of the chore. (July 2005)
    Full Story

  • RBC donates $150,000 to Junior Achievement of Canada. Students who are frustrated with the challenges of secondary school might think that the easiest, quickest solution is to quit. (July 2005)
    Full Story

  • RBC donates $300,000 to The Learning Partnership. Almost one out of every three Torontonians is a visible minority, and the city's future growth is largely expected to come from immigration. (July 2005)
    Full Story

  • RBC Centura invests in students. In North Carolina, four in every 10 students drop out of high school. In fact, in 2004 alone, more than 20,000 students dropped out. (April 2005)
    Full Story

  • 4-H Recognizes RBC for 55 Years of Support. The Canadian 4-H Council is pleased to announce that long-time supporter RBC Financial Group (RBC) has earned the 'Platinum 4-H Award' for its significant ongoing contributions to 4-H at the national level. (April 2005)
    Full Story

  • Rocky Mount, N.C. -RBC Centura raised nearly $160,000 for the Rocky Mount Area United Way during the bank's annual campaign drive, surpassing its goal of $150,000 by nearly $10,000 with 60-per cent employee participation, up 18 percent from last year. The total was the most ever donated by Nash and Edgecombe county employees. The contribution will primarily be used to help programs within the United Way such as "Guiding Youth Toward Success," "Providing People with Emergency Assistance & Shelter" and "Improving Local Health Needs." (January 2005)

  • Rocky Mount, N.C. - RBC Centura Bank donated $1000 to the Roanoke Rapids, N.C., and Smyrna, Ga. local Marine Toys for Tots foundation. The Marine Toys for Tots Foundation delivers a message of hope to needy youngsters that will motivate them to grow into responsible, productive, patriotic citizens and community leaders. (January 2005)

Local Initiatives

  • Airdrie, Alberta: RBC Royal Bank presented the Rockyview Regional Handibus Society with a $2,500 cheque. The funds will be used to help the organization with its transportation of children and youth with special needs.

  • British Columbia: For the fifth consecutive year, RBC donated $25,000 to the B.C. Library Association's Summer Reading Club, a province-wide program that encourages children to read throughout the summer.

  • Calgary, Alberta: RBC partnered with the SEEDS (Society, Environment and Energy Development Studies) Foundation that provides children in Alberta and Saskatchewan the opportunity to work with their families and teachers to investigate and write about the past, present and future of their province's natural environment.

  • Camrose, Alberta: RBC staff organized a series of fundraising events to raise over $1,000 to Bethany Homes for Children, Breakfast for Kids and the Camrose Food Bank.

  • Camrose, Alberta: The RBC Foundation donated $5,000 to the Camrose Public Library for its Fathers Reading Every Day program, which promotes literacy in the community.

  • Cambridge, Ontario: The Cambridge Food Bank was burglarized and RBC staff quickly banded together to collect donations and toys to replicate what was stolen.

  • Cape Breton, Nova Scotia: RBC Royal Bank donated over $10,000 to the IWK Telethon for Children, which will be used for hospital equipment and research.

  • Cape Breton, Nova Scotia: RBC Royal Bank donated $1,500 to construct a playground at John Bernard Croak V.C. Memorial School.

  • Charlottetown, P.E.I.: The Canadian 4-H Council awarded RBC Financial Group with its 'Platinum 4-H Award' for RBC's 55 years of support.

  • Charlottetown, P.E.I.: The RBC Foundation donated $6,290 to the P.E.I. 4H Council to administer several of its upcoming programs. The programs will enable members to develop their leadership, communications and teamwork skills, and will further broaden personal development and self-esteem.

  • Edmonton, Alberta: The Royal Eagles, a group of dedicated RBC employees, raised $1,000 from buffalo burger sales at the fourth annual Royal Eagles National Aboriginal Day Barbeque. Proceeds went to the Amiskwaciy Academy hot lunch program.

  • Gem, Alberta: RBC made a $2,000 donation to the local 4H club, allowing them to travel to Medicine Hat and raise awareness about BSE among their urban peers.

  • Halifax, Nova Scotia: The RBC After-School Grants Program presented $40,000 to the Community YMCA in Halifax. The funds will go to a variety of programs, including a Neptune Theatre program, which will teach children how to write and perform plays, as well as a newspaper production program that let children be reporters and photographers.

  • Halton, Ontario: Four high school students shared over $2,000 in prize money for the 2005 Halton Region RBC Business Plan Competition.

  • Hanna, Alberta: RBC's popular Toonie Toss raised over $700 for the Kidsport program in Hanna.

  • Hinton, Alberta: The RBC Foundation donated $5,000 to a library summer reading program.

  • Kenora, Ontario: RBC donated $10,000 to The Alzheimer Society of Kenora/Rainy River District to help deliver its Community Education Program. Part of the donation will also help fund the translation of educational materials to Ojibway and Oji-Cree.

  • Kentville, Nova Scotia: RBC employees Lynn Aguire and Nancy Fitzgerald used their RBC Employee Volunteer Grants to help support Coldbrook and District School's breakfast program, which serves 40 children.

  • Kelligrews, Newfoundland: For the second consecutive year, RBC supported a free program for parents and caregivers of pre-school children at St. Edward's School. The program develops participants' knowledge of how literacy develops from early childhood to the first days of kindergarten.

  • Kelowna, British Columbia: RBC funded the "Helping Hands" reforestation program to raise awareness about reforestation and plant in students' minds the idea that the environment is vital to their future. In all, 23,000 students, staff and volunteers planted a total of 134,000 seedlings at 50 sites in Kelowna.

  • Minnedosa, Manitoba: The RBC Foundation donated $6,000 to the PULSE Literacy Program, Minnedosa Big Brothers and Sisters and Communities in Bloom.

  • Ottawa, Ontario: With support from the RBC Foundation, 375 students from Pinecrest Public School visited the Canadian War Museum. Children participated in a Remembrance Day presentations, explored exhibits and spoke with veterans who were in attendance.

  • Portage La Prairie, Manitoba: RBC's Shelia Podruchny used her RBC Employee Volunteer Grant to donate $500 to the Big Brothers/Big Sisters of Portage.

  • Prince George, B.C.: The RBC Foundation donated $9,500 to Street Spirits - a youth-driven theatre company that uses drama to help youth identify solutions to problems they might face. RBC's donation will be used for educational programming that will address the impact of alcohol misuse on families.

  • Saint John, New Brunswick: RBC donated $40,000 to Prince Charles School as part of the RBC After School Grants Program. Forty-six children at the school receive help with homework, tutoring and literacy instruction, as well as physical education, music and drama.

  • Saskatoon, Saskatchewan: The RBC Foundation donated $10,000 to Beyond the Hurt, a Red Cross peer harassment and bullying prevention program.

  • Shelburne, Nova Scotia: The Shelburne County Youth Health and Support Association was among 55 organizations across Canada receiving grants through the RBC After School Grants Program.

  • St. John's, Newfoundland and Labrador: The RBC Foundation donated $2,500 to the Heart and Stroke Foundation for its Active Schools Program. The initiative will provide youth with information and activities that promotes an active, healthy lifestyle.

  • St. John's, Newfoundland and Labrador: RBC's support for Easter Seals Society gave children the opportunity to enjoy a day of sailing at the Royal Newfoundland Yacht Club.

  • Summerside, Prince Edward Island: RBC sponsored the Summerside Boys and Girls Club after school transport and care program.

  • Toronto, Ontario: A team of RBC employees entered the Bay Street Hoops Tournament to help raise over $170,000 for various children's charities in the Greater Toronto Area.

  • Vancouver, British Columbia: RBC employees raised $350,000, through in-branch sales of Jungle Buddies stuffed animals and participation in Jeans Day, for B.C.'s Children's Hospital.

  • Vancouver, B.C.: RBC Foundation donated $10,000 to PLEA Community Services Society of BC's KidStart program. Over 225 at risk children (under 12) receive support through the positive mentoring services offer by PLEA's trained volunteers. Youth are assigned to adult volunteer mentors, who commit to spending 3 hours a week for one year to involve kids in activities such as a trip to the movies, an afternoon of skiing or simply a quiet walk on the beach. Their friendship and encouragement lets these kids know they are cared for and provides them with opportunities to experience success and achievement.

  • Victoria, B.C.: More than 40 young musicians, aged 12 - 15 from a variety of schools in Greater Victoria will receive training at a level that they would not normally attain thanks to the Cathedral Festival Youth Initiative, a program offered by the Victoria Conservatory of Music and supported by RBC Foundation with a $4,000 donation.

  • Victoria, B.C.: More than 40 young musicians, aged 12 - 15 from a variety of schools in Greater Victoria will receive training at a level that they would not normally attain thanks to the Cathedral Festival Youth Initiative, a program offered by the Victoria Conservatory of Music and supported by RBC Foundation with a $4,000 donation.

  • Wainwright, Alberta: RBC Royal Bank tool part in selling Charity Bears in a community-wide campaign to raise money for Stollery Children's Hospital.

  • Winnipeg, Manitoba: RBC donated $15,000 towards the Winnipeg International Children's Festival's Circus and Magic Camp program, which teaches kids invaluable skills such as teamwork, goal setting and self-discipline, as well as unique circus and magic skills.

  • Yellowknife, Northwest Territories: RBC employees painted three cabins, fixed broken steps, built a shed and assisted with general cleanup of Camp Connections, a camp for foster children from across the Northwest Territories.


In the News
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  Reach! and RBC celebrate a first that will last (2006.06.05)
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  More >>

02/08/2006 10:29:29