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I believe that a company's actions
speak louder than its words. At RBC, corporate responsibility
can be seen in how we govern
our business with integrity, have a positive economic
impact, operate
with integrity in the marketplace, provide a supportive
workplace, support
environmental sustainability,
and contribute to communities.
This website is structured to reflect these areas of
focus.
— Gordon M. Nixon, President and CEO
RBC Blueprint for Doing Better™
 In
2007, we developed the RBC
Blueprint for Doing Better™, a new strategic
approach and framework designed to ensure that we appropriately
manage our programs and initiatives in the area of corporate
responsibility. It includes two focus areas, diversity
and environment, as well as a focused set of priorities
that address the increasing expectations of our various
stakeholders. More on our Approach
to Corporate Responsibility.
Priorities
Economic impact
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Provide strong returns to
shareholders
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Pay fair share of taxes
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Create employment
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Support small business and
community economic development
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Foster innovation and entrepreneurship
- Purchase goods and services responsibly
Marketplace
-
Develop and provide products
responsibly
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Provide access to basic banking
services
- Protect and educate consumers
Workplace
-
Respect diversity
-
Foster a culture of employee
engagement
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Provide competitive compensation
and total rewards
- Provide opportunities for training and development
Environment
-
Reduce intensity of operational
footprint
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Promote environmentally responsible
business activities
- Offer environmental products and services
Community
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Provide donations with a
lasting social impact
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Sponsor key community initiatives
- Encourage employees to contribute
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