A 10-year, $500-million commitment to unlock the potential of young people in Canada by addressing three critical gaps: experience, skills and networking
TORONTO, March 28, 2017 - In an era of unprecedented economic and technological change, RBC is today unveiling its largest-ever commitment to Canada’s future. RBC Future Launch is a 10-year, $500-million initiative to help young people gain access and opportunity to the skills, job experience and career networks needed for the future world of work.
“Tomorrow’s prosperity will depend on today’s young people and their ability to take on a future that’s equally inspiring and unnerving,” said Dave McKay, RBC president and CEO. “We’re sitting at an intersection of history, as a massive generational shift and unprecedented technological revolution come together. And we need to ensure young Canadians are prepared to help take us forward.”
Future Launch is a core part of RBC’s celebration of Canada 150, and is the result of two years of conversations with young Canadians from coast to coast to coast.
“Young people - Canada’s future - have the confidence, optimism and inspiration to reimagine the way our country works,” McKay said. “They just need access to the capabilities and connections to make the 21st century, and their place in it, all it should be.”
Working together with young people, RBC will bring community leaders, industry experts, governments, educators and employers to help design solutions and harness resources for young Canadians to chart a more prosperous and inclusive future.
Over 10 years, RBC Future Launch will invest in areas that help young people learn skills, experience jobs, share knowledge and build resilience. The initiative will address the following critical gaps:
By helping young people unlock their potential and launch their careers, RBC can assist them with building a stronger future for themselves, and a more prosperous Canada for all. RBC created The Launching Careers Playbook, an interactive, digital resource focused on enabling young people to reach their full potential through three distinct modules: I am starting my career; I manage interns and I create internship programs. The Playbook shares the design principles, practices, and learnings captured from the RBC Career Launch Program over three years, as well as the research and feedback RBC has received from young people and their managers.
More information on RBC Future Launch can be found at www.rbc.com/futurelaunch.
Royal Bank of Canada is Canada’s largest bank, and one of the largest banks in the world, based on market capitalization. We are one of North America’s leading diversified financial services companies, and provide personal and commercial banking, wealth management, insurance, investor services and capital markets products and services on a global basis. We have over 80,000 full- and part-time employees who serve more than 16 million personal, business, public sector and institutional clients through offices in Canada, the U.S. and 35 other countries. For more information, please visit http://www.rbc.com/.
RBC helps communities prosper, supporting a broad range of community initiatives through donations, community investments and employee volunteer activities. For more information please see: http://www.rbc.com/community-sustainability/.
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