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About RBC > Media Newsroom > News Releases > Governor General David Johnston, Ambassador Bruce Heyman, Marlee Matlin, Kweku Mandela, Amanda Lindhout and Kardinal Offishall come together at National We Day to inspire young people to change the world

Governor General David Johnston, Ambassador Bruce Heyman, Marlee Matlin, Kweku Mandela, Amanda Lindhout and Kardinal Offishall come together at National We Day to inspire young people to change the world

National We Day marks We Day’s 50th event -
- We Day streams live today from 9 a.m. EST at -
- Photos available today at National We Day by 3:30pm EST -
-National We Day is free to thousands of students thanks to National Co-Title Sponsors RBC and TELUS-


OTTAWA, ON, April 1, 2015 -  Today, the world’s largest youth empowerment event of its kind, We Day, along with National Co-Title Sponsors RBC and TELUS, bring together renowned speakers and chart- topping musical artists including His Excellency the Right Honourable David Johnston, Governor General of Canada, Ambassador Bruce Heyman, Amanda Lindhout, Kweku Mandela, JRDN, Marlee Matlin, Andee and Scott Helman. Along with international activists and co-founders of We Day, Craig and Marc Kielburger and other motivating speakers and performers, this star-studded lineup is set to engage and inspire 16,000 students and educators from over 500 schools that are taking action on local and global causes that are important to them.

Today marks We Day’s 50th event. At the first We Day in 2007, 8,000 youth came together at Toronto’s Ricoh Coliseum to discover new passions, learn about the world around them and celebrate their successes. Now eight years later, the movement will reach 200,000 young people this year alone, coming together in stadium gatherings in 14 cities to take part in this unprecedented educational initiative.

National We Day highlights some of the greatest social issues of today and provides the young people in attendance ways in which they can find their place within the movement to create global change. Liz Trinnear and Tyrone Edwards, co-hosts of National We Day, will lead the crowd through a day full of powerful educational speeches, inspirational moments and electric performances. A few must-sees include:

  • Award-winning rap artist and music producer, Kardinal Offishall teams up with Juno Award- winning artist, JRDN, to kick off National We Day with their uplifting song, Freedom
  • Governor General David Johnston shares his views on the importance of giving and  volunteering in the community as well as highlighting 20 notable students that will have just been presented with ‘Caring Canadian’ Awards, which recognizes individuals who volunteer their time to help build a smarter and more caring nation
  • Academy® Award-winning actress and devoted social activist, Marlee Matlin, shares how being hearing impaired has helped her to overcome obstacles and talks about how we can all embrace our differences
  • Canadian author, humanitarian, speaker and activist, Amanda Lindhout, shares her personal story of being held captive in Somalia in 2008 and how she turned the traumatizing experience into an opportunity to learn and grow, helping her to become a stronger person

“I feel very fortunate to be part of We Day for the fifth time,” said Canadian author, humanitarian, speaker and activist, Amanda Lindhout. “It’s amazing to see so many young people come together who share the same passions and dreams to change the world we live in.”

“All of the students here have spent the last year earning their tickets,” said We Day co-founder Craig Kielburger. “Today we have chart-topping artists, world-renowned speakers and incredible youth on the stage motivating students in the audience by sharing the issues they are passionate about. We Day is a celebration of service but the real work starts when these young people go back to their classrooms and communities, empowered to make a difference. With over 5,260 schools and groups in Canada involved in our We Act program, these youth have been able to achieve remarkable change. Last year, Canadian schools and groups raised over $8,838,500 for local and global initiatives, collected over 1,234,130  pounds of food for local food banks and logged more than 2,896,650 hours of volunteer service.”

The lineup of acts taking the stage at National We Day includes: Governor General David Johnston, Ambassador Bruce Heyman and Mrs. Heyman, Marlee Matlin, Kardinal Offishall, Scott Helman, Amanda Lindhout, JRDN, Kweku Mandela, Mia Farrow, Andee, Jessica Tyler, Ricardo Hoyos, Neverest, Liz Trinnear, Tyrone Edwards, Mustafa the Poet, Spencer West, Start Up, Taylor Conroy, Hannah Alper, Ashley Rose Murphy, Jonathan Pitre, Craig Kielburger. Hi-res photos and bios are available here for download.

We Day is the movement of our time – a movement of young people leading local and global change. We Day celebrates and inspires this generation’s shift from me to we – towards acting with intention, leading with compassion, and a belief in the power of community. We Day is one of the world’s largest registered charities on social media, with more than five million followers.

You can’t buy a ticket to We Day. Young people earn their tickets by committing to take action on local and global causes of their choice. We Day provides a platform for youth to learn about some of today’s
pressing social issues, helping to inspire them to become leaders and global citizens and to take action on the issues most important to them. We Day is free of charge to the thousands of students and educators in attendance, thanks to the generous support of National Co-Title Sponsors RBC and TELUS.

More than a one-day event, We Day is connected to the year-long We Act program, which provides educational resources and campaigns to help young people turn the day’s inspiration into sustained action. We Day and We Act are cause inclusive, empowering young people to find their passion and create the change they want to see. Together, We Day and We Act are a blueprint for building the next generation of global citizens.

Stay connected with We Day and Facebook through the following social networking channels:

About We Day

For more information on We Day or to request an interview, please contact:
Alison Clarke, Associate Director PR & Publicity, We Day 416-706-3652