RBC recognized as leader in Commercial Banking
TORONTO, September 11, 2013 - RBC today was named
'Best Commercial Bank in Canada' in World Finance's 2013 Banking
Awards, recognizing RBC's strong leadership position and overall
financial strength and stability in Canada.
"We are honoured that RBC has been recognized with this
prestigious award for our commitment to providing best-in-class
advice, products and services to our clients," said Andrea
Bolger, executive vice-president, Business Financial Services.
"This acknowledgement is a testament to the strength
of our commercial banking offering and client-focused approach."
World Finance cited RBC's clearly defined customer centric
strategy dedicated to improving the client experience, innovative
new financing solutions tailored to client needs, investments
in new technology, and unique industry specialization strategy
as important factors in winning this award.
"Industry specialization is a key differentiator for
RBC Commercial Banking in Canada and in North America overall,"
added Bolger. "Our clients identify themselves by their
industry and they have made it clear that they want a bank
that understands their business needs as well as their industry's
unique opportunities and challenges."
RBC Commercial Banking has dedicated teams of account managers
specializing in 15 specific industries, recognizing that each
industry has its own market environment, culture and competitors.
This strategic focus allows RBC to respond to client needs
faster and offer innovative advice and products that align
to our clients' industries.
The World Finance Awards have been celebrating achievement,
innovation and brilliance in the financial industry since
2007 and represent the benchmark of achievement and best practice
in a variety of fields. Award winners are nominated and chosen
by World Finance readers and a panel of independent experts
who draw on extensive financial journalism experience and
are supported by a research team that ensures award winners
are the most deserving in their field.
Royal Bank of Canada (RY on TSX and NYSE) and its subsidiaries
operate under the master brand name RBC. We are Canada's largest
bank as measured by assets and market capitalization, and
are among the largest banks in the world, based on market
capitalization. We are one of North America's leading diversified
financial services companies, and provide personal and commercial
banking, wealth management services, insurance, and investor
services and wholesale banking on a global basis. We employ
approximately 80,000 full- and part-time employees who serve
more than 15 million personal, business, public sector and
institutional clients through offices in Canada, the U.S.
and 44 other countries. For more information, please visit
RBC supports a broad range of community initiatives through donations, sponsorships and employee volunteer activities. In 2012, we contributed more than
$95 million to causes worldwide, including donations and community investments of more than $64 million and $31 million in sponsorships.
For more information, please contact:
Willers, RBC, 416-974-2727