RBC announces $250,000 donation to Child Advocacy
Centre
CALGARY, February 28, 2013 - RBC today announced a
$250,000 donation to the Calgary-based Child Advocacy Centre
(CAC) from the RBC
Children's Mental Health Project. This funding will support
CAC in creating a Centre of Excellence in the area of child
abuse. The long term effects of childhood abuse can cause
a range of mental health issues from depression and anxiety
to developmental delays. Children who are or were abused are
also at a much greater risk of learning to cope by developing
significant emotional and adjustment problems.
With a focus on best practices, research, community awareness,
training and education, CAC is a new non-profit society started
by five partners: Calgary Police Services, Calgary and Area
Child and Family Services Authority, Alberta Justice Calgary
Crown Prosecutors Office, Alberta Health Services and the
Canadian Society for the Investigation of Child Abuse.
"One-in-five Canadians will experience mental illness
during their lifetime, with many of these disorders beginning
in childhood or adolescence," said Bruce MacKenzie, regional
president, Alberta & the Territories. "We are proud
to support the work of the Child Advocacy Centre. By providing
parents, children and health care professionals with access
to a network of trusted sources, we can assist with early
intervention, increase public awareness and reduce the stigma
of mental illness."
Launched in 2008, the RBC Children's Mental Health Project
is a multi-year philanthropic commitment to support early
intervention and public education programs in Canada. Including
today's announcement, RBC has now committed more than $16
million to community-based and hospital programs that are
dedicated to improving the health and well-being of Canadian
children.
About RBC's Commitment to Community
and Sustainability
Royal Bank of Canada (RY on TSX and NYSE) and its subsidiaries
operate under the master brand name RBC. We employ approximately
80,000 full- and part-time employees who serve more than 15
million personal, business, public sector and institutional
clients through offices in Canada, the U.S. and 49 other countries.
RBC is recognized among the world's financial, social and
environmental leaders and is listed on the 2012 - 2013 Dow
Jones Sustainability World Index, the DJSI North American
Index, the Jantzi Social Index and the FTSE4Good Index. RBC
is one of Canada's Greenest Employers, one of Canada's 50
Most Socially Responsible Corporations and among the Global
100 Most Sustainable Corporations in the World.
RBC supports a broad range of community initiatives through
donations, sponsorships and employee volunteer activities.
In 2012, we contributed more than $95 million to causes worldwide,
including donations and community investments of more than
$64 million and $31 million in sponsorships.
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For further information, please contact:
Jo-Ann Fraser,
Senior Manager, Communications,
(O): 403 292-3372, (C): 403 860-0380
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