The Holidays Come Early: RBC Visa Gift Cards
no Longer Expire and Most Fees Removed
TORONTO, November 21, 2012 - RBC today announced it
has removed most fees on the RBC Visa Gift Card. In addition,
funds on the prepaid card will no longer expire.
"Clients have told us that they want gift cards that
can be used everywhere with no expiry," said Anne Koski,
head, Business and Prepaid Cards, RBC. "That's why we're
very pleased to have these enhancements in place ahead of
the holiday gift-giving season."
New features of RBC Visa Gift Cards
- No usage, maintenance or inactivity fees are charged on
the RBC Visa Gift Card at any time.
- Funds do not expire on the RBC Visa Gift Card. An expiry
date is stamped on the card for payment processing. If the
card has a balance after the expiry date, a new card with
the remaining balance can be requested and mailed at no
charge.
In a recent RBC poll, four-in-10 Canadians (42 per cent)
surveyed said expiry of funds, expiry fees and maintenance
fees were reasons to not purchase multi-purpose gift cards.
At the same time, more than a third of respondents said they
choose to give a gift card because they want to give the recipient
options (37 per cent) and when they are not sure of what to
buy (36 per cent).
"The RBC Visa Gift cards provide a flexible gift option
for people who are difficult to buy for," added Koski.
Once the one-time $3.95 flat purchase fee has been made for
the RBC Visa Gift Card, the recipient will benefit from the
full value of the gift whenever it is used.
RBC Visa Gift Cards are available in denominations ranging
from $25 to $500 year-round at any RBC branch across Canada.
More secure than cash, RBC Visa Gift Cards can be used anywhere
around the world where Visa cards are accepted, including
online, giving friends and family more options than traditional
store gift cards. Learn more about RBC Visa Gift Cards at
rbc.com/visagiftcard.
About the RBC Poll
The survey was conducted online via Ipsos Reid's national
I-Say Consumer Panel to 3,375 Canadians. The results are based
on a sample where quota sampling and weighting are employed
to balance demographics and ensure that the sample's composition
reflects that of the actual Canadian population according
to census data. Quota samples with weighting from the Ipsos
online panel provide results that are intended to approximate
a probability sample. Data collection was October 1 to 10,
2012. A survey with an unweighted probability sample of this
size and a 100 per cent response rate would have an estimated
margin of error of ±1.9 percentage points, 19 times
out of 20.
- 30 -
For more information, please contact:
Ka Yan Ng, RBC Corporate
Communications,
416 974-1794
Matt Gierasimczuk,
RBC Corporate Communications,
416 974-2124
|
