RBC and Big Brothers Big Sisters of New York City to ring
NYSE Closing Bell
Big Brothers Big Sisters of NYC RBC Race for the Kids encourages
community involvement and helps youth reach their goals
NEW YORK, August 27, 2009 — RBC, in conjunction
with Big Brothers Big Sisters of New York City (BBBS of NYC),
today announced that it will ring the New York Stock Exchange's
Closing Bell on Friday, August 28th to spotlight the 5th annual
Big Brothers Big Sisters of NYC RBC Race for the Kids,
BBBS of NYC's yearly fundraising event. For more than a century,
BBBS of NYC's mission has been to provide mentors to New York's
children who need caring adult role models. BBBS of NYC
RBC Race for the Kids raises awareness and encourages
New Yorkers to volunteer.
"Big Brothers Big Sisters of New York City is coming
to Wall Street to vocalize our cause and the profound effect
it has on underserved children," said Judge Michael Corriero,
Executive Director of BBBS of NYC. "The support and collaboration
from a strong and stable institution like RBC is instrumental
in making our innovative program a reality."
RBC has been involved in the Race for the Kids since
2006, and recently acquired naming rights for the race earlier
this year. RBC has increased its level of sponsorship in an
effort to underscore the importance of community involvement
to the firm's culture.
"As active partners in the communities where our employees
and clients work and live, RBC considers it a privilege to
play a role in supporting Big Brothers Big Sisters of NYC,"
said Rich Franchella, director of RBC Wealth Management's
New York midtown complex and RBC Race for the Kids
Event Chair. "We are proud to extend our relationship
to such a deserving organization and are committed to being
a strong corporate partner."
Earlier the same day, August 28th, RBC will be ringing NASDAQ's
Opening Bell with Wings Over Wall Street,® one of the
most successful MDA benefits to fund research to help find
a cure for Amyotrophic Lateral Sclerosis (ALS), also known
as Lou Gehrig's Disease. For the second consecutive year,
RBC serves as the presenting sponsor. This year's cocktail
reception takes place at Gotham Hall on September 24th. For
more information please visit www.wingsoverwallstreet.org.
"Although it may be a big challenge in the current economic
environment, it is very important that we as a firm maintain
this commitment to our community," said Mark Standish,
President and Co-CEO of RBC Capital Markets. "It is our
responsibility to continue to help out now more than ever;
our support and charity in all economic times is valuable,
but in these incredibly tough times, it is invaluable."
BBBS of NYC RBC Race for the Kids will take place
on September 26th at 10 a.m. with a 4K Run/Walk and picnic
at New York's Riverside Park. Big Brothers Big Sisters
of NYC RBC Race for the Kids is a day that celebrates
the power of mentoring and the strength of community, raising
valuable funds and awareness for BBBS of NYC's mentoring programs.
Last year's race attracted more than 3,000 participants and
raised nearly $600,000 for BBBS of NYC. To register for the
event or for more information, please visit www.raceforthekids.org
or e-mail RBCRaceForTheKids@rbccm.com.
ABOUT RBC
Royal Bank of Canada (RY on TSX and NYSE) and its subsidiaries
operate under the master brand name RBC. We are Canada's largest
bank as measured by assets and market capitalization, one
of North America's leading diversified financial services
companies and among the largest banks in the world, as measured
by market capitalization. We provide personal and commercial
banking, wealth management services, insurance, corporate
and investment banking and transaction processing services
on a global basis. We employ approximately 80,000 full- and
part-time employees who serve more than 18 million personal,
business, public sector and institutional clients through
offices in Canada, the U.S. and 53 other countries. For more
information, please visit www.rbc.com.
Big Brothers Big Sisters of NYC
Big Brothers Big Sisters of NYC (BigsNYC), the nation's first
mentoring organization, has served the changing needs of New
York City's most at-risk youth since 1904, by developing and
nurturing mentoring relationships under the guidance of trained
case managers who carefully screen adults who are interested
in spending 6-10 hours a month with school-age children, primarily
from single-parent families. BigsNYC has also developed programs
to help children facing more complex challenges, such as immigrant
youth, teen moms and victims of 9/11, and a training center
for all of New York City's community agencies. Through the
support of individuals, foundations and corporations, this
not-for-profit agency has been able to reach out to the city's
most disadvantaged children matching them with caring mentors,
helping them to achieve bright and productive futures. To
offer support and/or to volunteer, call (212)686-2042 or visit
www.bigsnyc.org.
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For further information, please contact:
Jonell Rusinko, RBC, (612) 371-2239, jonell.rusinko@rbc.com
Kait Conetta, RBC, (212) 428-6409, kait.conetta@rbccm.com
Lisha McCormick, (212)994-7741, lmccormick@bigsnyc.org
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