RBC Financial Group
RBC Home | Search | Site Map | Contact Us | Legal Terms | Français  
Other RBC Sites:
Banking Investments Capital Markets
» Corporate Profile
» Corporate Governance
» History
» Investor Relations
Media Newsroom
 News Releases
 Editorial Edge
 RBC Executive Profiles
 RBC Facts
 RBC Purchasing Managers’ Index
 RBC Canadian Consumer Outlook Index
 RBC U.S. Consumer Outlook Index
 Special Reports
 Events Calendar
» RBC Social Media
» Economics
» Publications
» Community & Sustainability
» Careers
» Diversity
» Become a Supplier
» Become an Employee
» Make a Complaint

News Releases


RBC launches Canada's first Visa Infinite card

TORONTO, March 14, 2008 — RBC Royal Bank has launched Canada's first Visa Infinite card for its private banking clients. The RBC Visa Infinite Card, the most prestigious Visa card in Canada, provides exclusive privileges including personalized servicing, customized rewards, expert travel assistance, concierge service, worldwide airport lounge access, premium insurances, and access to ultra exclusive events and experiences.

The new card, which is designed to meet the specific needs of high net worth individuals, provides unsurpassed access, service and rewards and is available by invitation only.

RBC Royal Bank will also launch a Visa Infinite edition of its popular RBC Platinum Avion Visa card. With no change to the existing Avion fee, the RBC Avion Visa Infinite card will offer enhanced services, including additional opportunities to earn points, improved travel insurance and access to unique offers.

"The Infinite edition of our Avion card will give our customers access to exclusive benefits and services they can't experience with any other card," said Sean Amato-Gauci, vice-president, Credit Cards, RBC Royal Bank. "These privileges will be added to the most flexible travel program in Canada that already provides Avion clients access to flights on any airline, with no blackout periods and points that never expire."

RBC continues to lead the Canadian market in providing innovative and secure payment solutions, including the first national chip card, the first dual credit and stored value card with Starbucks and the first Infinite Visa card.

- 30 -

Media contact:
Jackie Braden, Media Relations, RBC, (416) 974-2124


Take Action
  Contact a member of the Media Relations Team

In the news
  RBC PMITM signals solid output growth in February (14.03.03)
  RBC seeks emerging painters to enter 16th annual RBC Canadian Painting Competition (14.02.21)
  Royal Bank of Canada announces results of conversion privileges of Non-Cumulative 5-Year Rate Reset First Preferred Shares Series
AJ & AL (14.02.14)
  More »

Related Links
  Quarterly Information
  RBC at a Glance
  RBC Letter
  About RBC

  Special Reports
  RBC Canadian Manufacturing Purchasing Managers'Index
03/14/2008 10:41:37