RBC named Canada’s Most Respected Corporation fourth
year in a row
Sweeps 6 of 9 categories, including best long-term investment,
corporate governance, and corporate social responsibility
TORONTO, February 1, 2006 — RBC Financial Group
has been named "Canada's Most Respected Corporation"
for 2005 in an annual
survey conducted by Ipsos Reid for KPMG. This marks the
fourth year in a row the company has received this honour
and the sixth time in the last 11 years.
"I believe that RBC's continued high rankings in these
categories, year after year, reinforces that a company's reputation
is not built on a single quarter's results, or by a single
initiative, but by its sustained approach to the fundamentals
of good business and ethical behaviour," said Gordon
M. Nixon, president and chief executive officer, RBC Financial
Group. "We have worked hard to earn the respect of our
stakeholders, and we will continue to work hard in the future."
With a strong lead in all categories, RBC came first in six
of the nine categories measured by the survey. They are: Top
of Mind Most Respected, Best Long Term Investment, Human Resources
Management, Financial Performance, Corporate Social Responsibility
and Corporate Governance.
"RBC is truly the gold standard at the top of the respected
ratings. It is an outstanding recognition afforded this icon
in the Canadian business landscape," said John Wright,
senior vice-president, Ipsos Reid.
For the 11th consecutive year, since the inception of the
poll, RBC was named the top corporation in the category of
"Corporate Social Responsibility." This category
not only recognizes the company's charitable giving, sponsorships,
environmental and community activities, it also celebrates
employee volunteerism in communities across Canada. In 2005,
RBC contributed more than $65 million to community causes
worldwide, through donations of more than $40.6 million, and
an additional $25 million in the support and sponsorship of
community events and national organizations.
For the fourth consecutive year, RBC placed first in the
category of "Human Resources Management."
In the category of "Innovation and Product/Service Development"
RBC moved up two spots to third place among all Canadian companies,
and in "High Quality Service/Product" it placed
fifth. In both categories, RBC was the only financial institution
to rank in the top 10. In the "Customer Service/Relations"
category RBC ranked second - the highest ranking financial
institution.
The 11th Annual Canada's Most Respected Corporations Survey
asked 250 of Canada's leading CEOs to name the companies they
most respected. Corporations were graded on their performance
in a number of categories including:
- Best Long-Term Investment value
- Financial Performance
- Innovation and Product/Service Development
- Human Resources Management
- Corporate Social Responsibility
- High Quality Service/Product
- Corporate Governance
- Customer Service
In addition, CEOs were asked to determine overall, which
company they most respected when asked to offer their "Top
of Mind" Most Respected Corporation for 2005.
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For further information, please contact:
Beja Rodeck,
Director, Media Relations (416) 974-5506
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