Innovation means more to us than just new technology. It means constantly challenging the status quo. At RBC, we're striving to be innovative in everything we do and to connect what is possible to what is valuable to our clients.

Innovation is a mindset, not a department. That said, any business initiative needs full support of the senior leadership to be successful. The RBC Innovation Council is comprised of senior leaders from across the enterprise and is responsible for supporting and promoting innovative initiatives at RBC. The Council meets regularly to set strategy and review progress on innovation goals for each group.

The Applied Innovation Team works to support the Innovation Council, identifying, evaluating, developing and promoting opportunities to innovate enterprise-wide. The Applied Innovation Team has established the Innovation Lab, a stand-alone environment to assess new technologies in a safe, off-network "sandbox" environment.

A Tradition of Innovation

We have a history of innovation stretching back to purchasing the first armored van in North America. The RBC Next Great Innovator Challenge™ itself is an RBC innovation, a source of new ideas and a way to connect to our clients. We were the first major Canadian financial institution to have a public blog and a virtual agent, both of which were launched as part of the Challenge. RBC p2p™, a site for and by young adults, is based on an idea from the first Challenge.

International and Canadian Awards for Innovation

RBC has also been recognized with several awards for innovation.

• CIO Top 100 awards
• 3 Finalists for 2007 Canadian Information Productivity Awards (CIPA)
• 2007 Bank Technology News Innovator Awards, ranked 4th globally
• 2005 KPMG Survey Innovation & Product/Service Development, RBC ranks 3rd behind RIM and Microsoft Canada
• Gartner Research Global Best Practices
• The Data Warehouse Institute Award for Best Practices

Challenging the Status Quo Throughout the Organization

At RBC, innovation applies to internal policies as well. Because we believe that an individual's growth and success will translate into business growth, we have developed innovative talent management practices. These innovations identify potential, develop capabilities and enhance the performance and success of employees across our diverse population.

The companies under RBC Financial Group™ participate in many recruitment events: on-campus, at career fairs and on-line events. Find out when we'll be in your neighborhood and you'll have the opportunity to visit one-on-one with our recruiters and HR representatives to discover more about our programs and how you can build your future and achieve your goals with the RBC team.

For information about careers at the RBC Financial Group: www.rbc.com/careers

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